Pathé in Normandy: a showcase for conviviality
Pathé Films, the name that conjures up cinematic emotions and memorable moments on the big screen, recently organized an event that has nothing to envy the best Hollywood productions. As part of their strategy to strengthen their teams and create lasting memories, the Pathé team called on Acmé to design and produce a unique corporate seminar in Normandy.
In search of an enchanted interlude, Pathé wanted to offer its employees an experience that would leave an indelible mark on their memories, while promoting encounters, cohesion and motivation.
The result? An extraordinary event, combining equicoaching, memorable activities and a Normandy atmosphere, which turned the seminar into a true cinematic adventure.
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When the "Save the Date" invitations for the Pathé event were sent out, the intrigue was at its height. Each recipient received an invitation announcing an extraordinary moment, but without revealing all the details. Guests were caught up in a cinematic intrigue from the outset, with only the certainty of an exceptional experience.
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Pathé's event was much more than just a meeting. It was a team-building adventure that transcended work boundaries. Activities such as equicoaching enabled teams to reconnect and strengthen their cohesion.
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The Pathé seminar offered participants an incredible experience of discovering Normandy culture as a team. Every moment of this adventure was captured to create priceless memories.
Discovering Normandy
Discovering Normandy
The first day of this memorable seminar took Pathé Films staff to the Planches Normandes, famous for its beauty, stunning sea views and unique atmosphere. The aim of the day was to create a friendly, relaxed atmosphere in which the team could recharge their batteries and strengthen their bonds.
The event kicked off with a country-style lunch, where participants were treated to delicious moules-frites, a local specialty not to be missed. This culinary experience was the starting point for a journey to the heart of Normandy, where history, culture and natural beauty intertwine to create an unforgettable atmosphere.
Free time on the Planches was the perfect time for staff to relax, chat and create memories together. The coastal scenery provided an idyllic backdrop for relaxing walks, lively discussions and memorable photos.
Equicoaching and Norman traditions
The second day of the seminar provided a unique and memorable experience, encouraging meetings and exchanges between Pathé Films employees. The Acmé team rose to the challenge of adapting an equestrian center to a full-day seminar, offering an exceptional opportunity to strengthen team cohesion.
The morning began with an equestrian session, an extraordinary adventure that showcased the elegance of horses and the grace of horsemanship. Participants, divided into teams, took on equestrian challenges and participated in fun activities that reinforced collaboration and teamwork.
The country-style lunch added an extra touch of conviviality. Moules-frites were served in a country atmosphere, creating a sense of belonging to Norman culture.
The evening took place in an authentic Pressoir Normand, a rustic setting that created a warm and welcoming atmosphere. Participants enjoyed a sit-down dinner followed by an evening of dancing hosted by a talented pianist-singer. The atmosphere was electrifying, creating a memorable moment of sharing and celebration.
An unforgettable chapter: a memorable event
The Pathé Films seminar successfully achieved its objectives. The relevant activities left an indelible mark on employees' minds. Meetings and exchanges between teams were encouraged, strengthening the company's social fabric. Motivation was rekindled, and team cohesion strengthened. New teams found the perfect opportunity to bond and collaborate.
Participants from Pathé Films enjoyed a memorable seminar, leaving lasting memories and a new energy within the company.
Customer information
Pathé is a European leader in film entertainment, offering first-class cinematic experiences through its theaters and film distribution in several European countries. With a history dating back to 1896, Pathé remains a central player in the European film industry.
Curious corner
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Pathé souhaitait offrir à ses collaborateurs un cadre apaisant et authentique, propice à la détente et à la cohésion. La Normandie, avec son charme naturel, sa culture locale et ses paysages inspirants, s’est imposée comme un écrin idéal pour vivre une expérience dépaysante et mémorable.
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Acmé a conçu et orchestré l’ensemble du séminaire, de la scénographie aux activités immersives. L’agence a transformé des lieux normands emblématiques en espaces de rencontres et d’échanges, en alliant logistique, storytelling et hospitalité pour créer une expérience sur mesure.
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L’équicoaching a permis aux collaborateurs de Pathé de travailler la confiance, l’écoute et la collaboration à travers des activités en lien avec le cheval. Une manière originale et puissante de renforcer les dynamiques d’équipe dans un cadre bienveillant et inédit.
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Le séminaire a ravivé l’esprit d’équipe, renforcé les liens entre collaborateurs, notamment entre les nouvelles équipes, et insufflé une nouvelle énergie collective. Il a permis à chacun de vivre un moment de reconnexion et de partage, dans un environnement différent du quotidien professionnel.
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À travers ce séminaire, Pathé a réaffirmé son attachement aux émotions, aux expériences humaines fortes et à la création de souvenirs collectifs. Tout comme dans ses productions cinématographiques, l’entreprise valorise les récits qui rassemblent, inspirent et laissent une trace durable.